The lineup for summer gaming events ramps up in August with the highly anticipated Gamescom, which kicks off with Gamescom Opening Night Live. Hosted by Geoff Keighley, the event promises exciting game announcements and new trailers. Here’s everything you need to know about Opening Night Live, including viewing details, event timing, and industry insights.
When is Gamescom Opening Night Live?
Gamescom Opening Night Live is scheduled for Tuesday, August 20, starting at 8 PM CET, and is expected to run for approximately two hours. In the US, fans can tune in at 11 AM PT / 2 PM ET. The event will be held at the Koelnmesse in Cologne, Germany but will be available for streaming worldwide.
A pre-show will kick off 30 minutes prior to the main event, streamed online only and not available to attendees at the venue.
How to Watch Gamescom Opening Night Live
The event will be streamed live across various platforms, providing broad access for viewers around the globe.
What to Expect from Gamescom Opening Night Live
Expect an array of new game announcements and trailers during this major showcase. The event will also provide a preview of what’s to come during Gamescom 2024, which will be held from August 21-25. Last year’s event featured major reveals including trailers for highly anticipated titles.
How Much Do Companies Pay to Show Off Their Games?
Participating in Opening Night Live comes at a significant cost for publishers. Participation fees start at €115,000 ($125,000 USD) for a 30-second slot, scaling up to €265,000 ($288,000 USD) for a two-minute showcase. Additionally, publishers must have a presence at the event or a qualifying activation with a minimum spend of €60,000 ($65,000 USD) to be eligible to feature their games during the show.
Stay tuned for more updates as we get closer to the event in August, ensuring you don’t miss any of the exciting announcements and developments from Gamescom.
