LONDON / USA – In a significant development for British agriculture, the UK government has successfully secured access to the US market for UK beetroot growers. This achievement follows extensive negotiations between government officials and trade representatives.
Minister for Food Security, Daniel Zeichner, stated: “This government was elected on a mandate to support our farmers in trade deals – that is precisely what we are delivering. This milestone is an important step forward for our beetroot farmers. However, this is just the beginning; in the coming weeks and months, I will work tirelessly to support our British farmers and boost our food exports.”
Zeichner discussed this progress with his US counterpart at the recent G7 ministers’ meeting on agriculture, celebrating the expanded opportunities for British beetroot in the American market.
“Access to US markets will create new opportunities for British farmers, increasing export potential and enhancing the global profile of British beetroot. This move will also stimulate the economy and broaden UK trade relationships post-Brexit,” the department noted. “For US processors, this will enable supply diversification and satisfy demand for high-quality beetroot year-round from leading UK producers.”
Industry estimates suggest this new access could generate around £150,000 annually in increased exports. Advocacy groups have been vocal about the necessity of resolving trade barriers to capitalize on the vast potential of the US market, particularly following the success of UK lamb there.
NFU President Tom Bradshaw remarked: “It is fantastic news that, after years of advocacy, British beetroot growers will gain access to the US market for the first time. This access will supplement local production and help meet the growing consumer demand for this nutritious crop, fostering real growth opportunities for farmers across the UK.”
Bradshaw also highlighted the importance of recent efforts in the US, stating, “Collaboration between industry and government has been essential in achieving this breakthrough. The establishment of the UK’s agriculture attachés has been key to resolving this issue, enabling further market expansion and increased sales of premium British food internationally.”
“British businesses are set to benefit from this opportunity to showcase their high-quality produce within the US market,” he added.
Graham Forber, Beetroot Product Director, commented: “We appreciate all the support received in facilitating our Love Beets beetroot development in the US and securing permission to import UK beetroot, which will enhance our processing efforts in New York State.”
“Defra will continue to collaborate with UK beetroot growers and relevant industry bodies to ensure a seamless transition into the US market.”