ECNETNews reports that Rumble CEO Chris Pavlovski has unveiled plans for a digital wallet aimed at monetizing creators, powered by Tether’s stablecoin.
In a recent announcement, Pavlovski detailed that the Canadian video platform intends to launch a proprietary crypto wallet to financially support creators. The initiative will see Rumble partner with Tether, a leading stablecoin issuer, to facilitate the development of the Rumble Wallet.
According to Pavlovski, “Rumble Wallet will be a game-changer for creator monetization, especially in international markets,” highlighting Tether’s crucial role in the wallet’s functionality.
He added that the project will surpass expectations, with more details expected to be shared in an upcoming interview with content creator Matt Kohrs.
Tether CEO Paolo Ardoino echoed support for the collaboration, describing the wallet as “A wallet for the people,” further solidifying the partnership between Tether and Rumble.
In a strategic move in December 2024, Tether invested $775 million into Rumble, utilizing $250 million to enhance its growth initiatives.
Rumble offers creators multiple monetization avenues, including a Partner Program that rewards users based on views and engagement, advertising revenue, and a Content Marketplace for selling or licensing videos.
Since its inception in 2013, Rumble has aimed to serve as an alternative platform for vloggers and emerging content creators. Recently, the platform has increased its focus on integrating cryptocurrency into its operations. On November 25, 2025, Rumble announced an initial $20 million investment in Bitcoin (BTC) as part of its cryptocurrency treasury strategy, subsequently adding to its Bitcoin reserves.
Rumble’s first Bitcoin purchase occurred on January 20, though the specific amount was not disclosed. Most recently, the platform acquired 188 BTC for approximately $17.1 million, averaging around $91,000 per Bitcoin.
